Marketing Development with New Detroit Resto-Mods
This project gave me the ability to combine the two different types of Senior Honors Projects, the research-based thesis paper and the creative endeavor. I started out doing research into the company New Detroit Resto-Mods, a local small business that specializes in the restoration of American muscle cars. I also performed research in the automotive restoration industry and the environment around the company. The creative aspect started when I began helping develop things that would aid the company in growing from a relatively small business based on a love and enthusiasm for classic American muscle into what has the potential to be a larger business that is able to serve a variety of customers.
Schachle, Brendan. (January 2015). Marketing Development with New Detroit Resto-Mods (Honors Thesis, East Carolina University). Retrieved from the Scholarship. (http://hdl.handle.net/10342/4764.)
Schachle, Brendan. Marketing Development with New Detroit Resto-Mods. Honors Thesis. East Carolina University, January 2015. The Scholarship. http://hdl.handle.net/10342/4764. December 16, 2019.
Schachle, Brendan, “Marketing Development with New Detroit Resto-Mods” (Honors Thesis., East Carolina University, January 2015).
Schachle, Brendan. Marketing Development with New Detroit Resto-Mods [Honors Thesis]. Greenville, NC: East Carolina University; January 2015.