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Sustainability Attitudes of College Students as Future Business Leaders
(East Carolina University, 2018-05-03)
Limited time and finite resources are motivating firms to make significant changes in policy and business practices to maintain profits, sustain the environment, and further a companies’ strategic goals. Managers now value ...
Efficiency Analysis of Women's Collegiate Athletics
(East Carolina University, 2018-05-01)
Allegations of lack of institutional control, unethical conduct and out-of-control spending by university athletic departments have prompted the necessity to investigate the efficiency of collegiate sports programs. This ...
Mastering Branding Application: The Relationship Between University Branding and Program Enrollment
(East Carolina University, 2018-05-01)
In recent years, university enrollment, in particular that of Master of Business Administration programs (MBA), has experienced a noticeable decline. Though there are a number of factors that may affect enrollment rates, ...