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Author | Furner, Christopher P. | |
Author | Zinko, Robert | |
Author | Patrick, Angela | |
Author | Gaines, Shalanda | |
Author | Kim, Mi Dya | |
Author | Negri, Matthew | |
Author | Orellana, Elsy | |
Author | Torres, Shelby | |
Author | Villarreal, Carmen | |
Date Accessioned | 2022-10-14T19:13:35Z | |
Date Available | 2022-10-14T19:13:35Z | |
Date of Issue | 2021-06-28 | |
ISSN | 0718-1876 | |
Identifier (URI) | http://hdl.handle.net/10342/11523 | |
Language | en_US | en_US |
Subject | electronic word of mouth | en_US |
Subject | online reviews | en_US |
Subject | company responses | en_US |
Title | Responding to Negative Electronic Word of Mouth to Improve Purchase Intention | en_US |
Type | Article | en_US |
Identifier (DOI) | 10.3390/jtaer16060109 | |
Journal Name | Journal of Theoretical and Applied Electronic Commerce Research | en_US |
Journal Volume | 16 | en_US |
Journal Issue | 6 | en_US |
Article Pages | 1945-1959 | en_US |