This dissertation examines nine post-secondary humanities textbooks published between 2001 and 2011 using an approach that includes both qualitative and quantitative methodology to analyze the written and visual content ...

This dissertation analyzes the discourse (the narratives) used by members of the Woman's Club of Fayetteville in Fayetteville, North Carolina, from 1906 through 1912, as they (1) saved the Market House from destruction and ...

This dissertation examines the North Carolina Museum of Art's planning and implementation of a brand identity. To understand the planned identity, I studied the intentions of the Museum's leadership, of the architect who ...

This dissertation explores the ways in which organizational identity actually functions within the day-to-day processes of an organization, showing how organizational identity trickles down into collaborative writing ...

This dissertation explores cultural factors that may influence African American women's breastfeeding choices and experiences as well as how those developing breastfeeding discourse for African American women target this ...

This dissertation explores the ways in which various powerful groups used different genres of opening statements to create and control the version of the reality of a high stakes situation, namely, the April 20, 2010 ...

The Internet has changed the process by which illness meanings are created and brought into the everyday lives of those who struggle with a chronic condition. More importantly the rapid rise and use of electronic groups ...

Teaching online in cross-cultural contexts is still a fairly new phenomenon. My research explores the impact of culture on the learners and instructors in four technical communication online courses. My study uses a ...

College students who seek careers as technical communicators must master technical writing and editing skills to succeed in the workplace. Effective technical communication stems from the communicator's ability to perceive ...

Fairclough (2003) argues that there is a discourse of globalization - one in which globalization is inevitable and inherently a good thing. Ideological in nature, this discourse is based on the assumption globalization is ...