Exploring Text Animation in Motion Graphics

Abstract

Motion graphics are an essential element in the fast-growing modern world of media. They are an effective way to catch people's eyes in a visually fascinating way. In this project, I research the different variations of text animation within motion graphics, seeking to enhance my skills in this dynamic field. Introduced to motion graphics during a project for Dowdy-Ficklen Stadium, I embarked on a journey of self-learning and experimentation. Recognizing a need to improve text animation techniques, the project's focus lies in exploring diverse methods of animating text elements using Adobe After Effects. By studying principles of design animation and storytelling, I aim to develop a portfolio showcasing various text animations, emphasizing effective communication and engagement strategies. Through research, experimentation, and application, I was able to refine my skills in text manipulation and Adobe After Effects proficiency, ultimately elevating the quality and impacting my motion graphics endeavors.