Advisor | Zemanek, James E. Jr | |
Author | Schachle, Brendan | en_US |
Date Accessioned | 2015-04-27T21:00:44Z | |
Date Available | 2015-04-27T21:00:44Z | |
Date of Issue | 2015 | |
Identifier (Citation) | Schachle, Brendan. (2015). Marketing Development with New Detroit Resto-Mods. Unpublished manuscript, Honors College, East Carolina University, Greenville, N.C. | en_US |
Identifier (URI) | http://hdl.handle.net/10342/4764 | |
Description | This project gave me the ability to combine the two different types of Senior Honors Projects, the research-based thesis paper and the creative endeavor. I started out doing research into the company New Detroit Resto-Mods, a local small business that specializes in the restoration of American muscle cars. I also performed research in the automotive restoration industry and the environment around the company. The creative aspect started when I began helping develop things that would aid the company in growing from a relatively small business based on a love and enthusiasm for classic American muscle into what has the potential to be a larger business that is able to serve a variety of customers. | en_US |
Subject | Marketing | en_US |
Subject | Business | en_US |
Title | Marketing Development with New Detroit Resto-Mods | en_US |
Type | Honors Thesis | en_US |
Department | Marketing and Supply Chain Management | en_US |
Degree | B.S. | en_US |