Browsing English by Author "Eble, Michelle F."
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BRANDING THE NORTH CAROLINA MUSEUM OF ART : PLANNING AND IMPLEMENTING A PUBLIC IDENTITY
Cranford, Christine (East Carolina University, 2013)This dissertation examines the North Carolina Museum of Art's planning and implementation of a brand identity. To understand the planned identity, I studied the intentions of the Museum's leadership, of the architect who ... -
Collaborative Course Design in Scientific Writing: Experimentation and Productive Failure
Combs, D. Shane; Frost, Erin A.; Eble, Michelle F. (2015)English 3820: Scientific Writing, a writing-intensive (WI) course offered by the Department of English at East Carolina University (ECU), serves primarily science majors. According to the course catalog, it provides ... -
Hierarchies and Communication : Analyzing Negotiated Power Relationships in a Small Software Company
Buchko, Robert D. (East Carolina University, 2013)This dissertation examines chatroom data gathered over the course of approximately five months at a small software organization to determine whether the power hierarchy in such organizations diverges from the org chart ... -
Memetic Rhetorical Theory in Technical Communication: Re-Constructing Ethos in the Post-Fact Era
Davis, Carleigh J (East Carolina University, 2018-07-20)This dissertation interrogates existing interpretations of ethos by analyzing the spread of misinformation through online communities. In particular, this dissertation argues that the rhetorical concept of ethos should ... -
The Need for Educating Technical Communicators on the Changing Face of Copyright and its Impact on the Public Domain and Fair Use
Williams, Karen J. (East Carolina University, 2014)This thesis presents a framework for understanding the historical basis of copyright in the United States and the impact that recent events have had upon the public domain and fair use. The necessity of technical communicators ... -
Power and Place : A Case Study Approach to Rethinking Crisis Communication
Dunn, Carolyn Kusbit (East Carolina University, 2010)This dissertation examines a 2003 explosion at a pharmaceutical plant in Kinston, North Carolina against the framework of both crisis communication theory and critical discourse analysis theory. In the wake of the explosion, ... -
Technical Rhetorics: Making Specialized Persuasion Apparent to Public Audiences
Frost, Erin A.; Eble, Michelle F. (2015)